How to Succeed as a Financial Industry Thought-Leader: Case Study

Financial Services Brand Marketing 101: For those who aspire to be considered thought-leaders within the financial industry, this interview clip courtesy of CNBC is a perfect example of thought-leadership..and underscores the [obvious] need for aspiring 'experts' to be fluent in the subject matter and to frame your thesis in a crisp and clear manner. Kudos to Neil Azous of Rareview Macro re his 'CNBC debut appearance' (fast forward to the 2-minute market on the video for his presentation)