Sure, we can all debate the ethical and moral issues of Rupert Murdoch's allowing his various media platforms (book publishing and TV) to promote OJ Simpson's latest chapter.
But the fact remains, the TV interview(s) scheduled on FOX is likely to bring in an audience that will blow away any other TV event...whether comparing to Super Bowl stats, the Who Shot J.R. episode of Dallas---or the first astronauts landing on the moon. It'll be a media coup. And if Fox hasn't lined up advertisers, no doubt some French brand marketer will seize the opportunity if all others find the subject too appalling.
As for the book...its sort of unbelievable to think that anyone would pay money to read it--especially knowing that the proceeds are going into OJ's back pocket.
But lots of people (NOT ME) are into ghoulish subjects---and based on advance snippets of the TV interview, OJ won't be disappointing anyone that likes ghouls.
No comments:
Post a Comment