Monday, July 02, 2007

Are you using the right hand sanitizer??

If you don't carry around a small bottle of Purell, I promise that you know someone that does, and they probably also have larger dispensers for their home, office and/or car. Why--can you spell F-E-A-R? Asian Flu, Bird Flu, you name it, we're all getting freaked out about the little germsn and mutants that are so easily transported.
What do you think you're touching when you pull that shopping cart out of the stack at the local A&P? Or how about when you (finally) put your hands on the arm rests of a plane, train or bus seat? How about when you open and close a taxi door?

Yikes...
Whats the point? Hand sanitizer sales in the US alone have doubled in the last 4 years. According to Neilsen, the market has grown from $50 million to $150 million since since 2002.
BUT..the real news is that Purell, which owns 90% or so market share is now getting its comeupance, and consumers are discovering that ALCOHOL-FREE ALTERNATIVES , such as Canada's "Soapopular" brand not only provide the same degree of germ/bacteria killing potency, but alcohol free products are safer and friendlier to use.
No sticky gel
No unpleasant fragrance (Soapopular is fragrance free)
No drying/chapping / irritation caused by alcohol
KID Safe...Want to guess how many incidents of children inadvertently ingesting Purell and winding up in the hospital have been reported this year?? Literally dozens.

Go Alcohol-Free.

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